Category Archives: Craft Course

4 Basic Lighting Techniques to Help Your Next Production

No matter what kind of video you’re shooting, your choice of lighting will always be paramount in giving off the mood and the message you intend. To help you figure out the best lighting setup for your needs, we’ve compiled a list of some of the most useful lighting techniques in video making. 3-Point Lighting […]

Character Animation in After Effects

Today, Cartoon Chris covers character animation in After Effects (or whatever program you use for video or graphic effects). Does anyone remember when artists had to keep drawing characters over and over again to create animation? Thankfully, technology has progressed to a point where computer programs do much of the heavy lifting. We’re All Just […]

Using Viral Video Production to Increase Online Engagement

Did you know that people spend, on average, 16 hours each week watching online video content? Online and viral video production can help you reach more people, increase your sales, and get better conversion rates. How to Use Videos on Your Website Using videos on your website allows you to explain things to visitors in […]

Let Us Capture Your Next Event

Creating videos is an excellent way to promote your event and be a part of social media campaigns. A video can help boost your ROI. The Craft Creative production team creates a variety of event and promotional videos, including: Conference Videos We’re experts at filming a wide variety of conferences.  We do corporate conferences, non-profit, […]